SSJewels.com
305 Northwest Dr. Farmingdale, NY 11735
 Toll Free 877-S AND S 53   (726-3753) Local 516-845-1332 
 email diamonds@diamondbuyers.net  steve@ssjewels.com
YOUR LOCAL JEWELER WITH INTERNET PRICES
Save $$hundred$ off the price of your next purchase of diamonds , engagement rings and fine jewelry

WHAT IS FLUORESCENCE AND SHOULD YOU BE CONCERNED ABOUT IT IN PURCHASING A DIAMOND? HERE IS SOME HELPFUL INFORMATION ON THE SUBJECT WE HAVE FOUND FOR YOU.

BELOW ARE 2 SETS OF PICTURES OF THE SAME DIAMONDS. THE FIRST SET IS UNDER AN ULTRAVIOLET LIGHT. YOU CAN SEE THE ONE ON THE LEFT TURNED BLUE, THE ONE ON THE RIGHT DID NOT DO ANYTHING. NOW, LOOK AT THE 2 DIAMONDS IN THE BOTTOM PICTURE, THAT IS BOTH STONES AT NORMAL VIEW. CAN YOU SEE A DIFFERENCE BETWEEN THE 2 STONES? THEY ARE BOTH JUST AS BRILLIANT AS EACH OTHER. THE POINT IS THAT THE DIAMOND WITH STRONG BLUE FLUORESCENCE DOESN’T LOOK ANY DIFFERENT THAN A DIAMOND WITH NO FLUOR. AT NORMAL LIGHT AND IT DOES NOT HAVE TO EFFECT A DIAMONDS BRILLIANCE. EACH STONE IS DIFFERENT BUT THERE IS NO RULE THAT JUST BECAUSE A DIAMOND HAS FLUORESCENCE IT IS NOT AS BRILLIANT AS ONE WITHOUT.